Which Test Won? Contact Us vs Live Chat Test

Having your customers easily contact you is very important in building trust. Even if they never contact you just knowing they can is important. In this test version A won. B had a 24% drop and C had a 78% drop in clicks. Contact Us was better than Chat Live, but in...

How to Make a Pop Up That Does Not Annoy Visitors

How to make Popups that do not annoy your visitors We all hate pop-ups. They are like having a conversation with someone and a sales person keeps popping into the conversation. But as marketers know, you can increase leads from 10% to 40% if they are done right and...

Google Safe Mobile Pop-Ups – What to Know and Solutions

In August Google announced an algorithm update that will reduce the organic positioning of mobile pages if you have full screen pop-ups. The algorithm change takes effect January 2017. Google’s goal is to reduce frustration and death by snake bites (see video...

7 Secrets to High Converting Pop-Ups

Are you thinking about utilizing a website popup for a website landing page? Are you concerned the risk outweighs the reward? You are not alone in your worry. The truth is, pop-ups can be very effective, especially if you use them well and implement the very best...

Ometrics Adds User Based Mobile Pop-up Triggers

Last week we released a new pop up feature that allows desktop and mobile pop ups to be triggered by different user events. This gets around the issue of using exit popups for mobile. Since exit popups are triggered by mouse movement and there is no mouse on your...