Category Archives: Conversion Rate Optimization

2019 Chatbot Platform Comparison Reviews

 

Chatbots are being used by businesses to drive more sales and improve customer support. We complied a best AI chatbot platform comparison and reviews list to show the wide variety of prices and capabilities in the chatbot marketplace. This list is not static and it will be updated regularly. You may also enjoy our Fun List of Chatbots blog hereContinue reading

How Do Colors Affect Your Website Conversions?

Web Design and Its Use of Color Psychology

There is a sub-field of psychology called color psychology, and it focuses on studying how colors affect human behavior. The premise here is that colors have certain emotions, attitudes, and values associated with them, and it is these associations that are exploited to the hilt by marketers and designers—web designers included—to elicit specific reactions from their audience. Continue reading

How to Get More Website Visitors Naturally

The more website visitors you can get to visit your website, the chances of your sales increasing go up substantially. Anyone can pay for ads on search engines to increase traffic, but for small businesses on a budget you should try to focus on natural search engine optimization (SEO).  Here are a few ways to boost SEO and get more website visitors naturally. Continue reading

Conversion Rate Optimization and Chatbots

In our 24/7 driven world, people expect information and help to be available on demand, especially with brand-focused companies that sell to consumers. Chatbots answer the call for this demand. Chatbots have become very useful in many ways. They help customers find information, research brands, products and services, and assist with making purchases. The cherry on top is this fact – chatbots improve conversion rates. Continue reading