Persuasive words can make all the difference. Whether you’re building a better sales page, creating a call-to-action or writing the perfect subject line for your email, finding the words that pull your potential customer in will convert your readers into loyal buyers.
Landing page optimization is all about convincing your reader to pay attention to you and understanding what they really want. What you present to them and how you present it is critical. Here are 18 sub-conscious triggers that will increase landing page conversions and turn website visitors into loyal fans of your business.
You have questions and your website users have answers. Use your online space well and choose from these questions for your online feedback tabs. This data is can be used to find hidden user blocks for conversion rate optimization. You’ll never know what you’ll find out until you ask.
The conversion rate of an email is heavily weighted by the subject line. Your prospects will look at the subject line for less than two seconds. That is about as much time as they get with a billboard on a highway. A subject has to intrigue your prospect enough that they’ll open the email. Without that intrigue, you just wasted all the time it took to write the email and put a mailing list together. Worse yet, maybe you just got unsubscribed. It is not unheard of for marketers to spend as much if not more time on the subject line than on the actual content of the email.