VWO’s New SmartStats Bayesian Statistics

In October 2015 VWO is launching its new SmartStats which runs on Bayesian statistics. This will provide better understanding on how long to run a test for conversion rate optimization. They do not get into the algorithm but discuss the benefits of being able to view...

Don’t Be Tricked With False Positives When A-B Testing

Often when running conversion rate optimization A/B testing (split testing) the tests are concluded too early even though the results are showing a statistically accurate result. To avoid this false positive a general understanding of the life of a test and what can...

Conversion Rate Optimization Hacks – #CROHacks 31-40

CRO Hacks  #31 to #40 conversion rate optimization hacks that will improve your sites conversion rate and provide user insights about your site and busines. I have successfully used most of these CRO hacks for clients on landing pages, ecommerce or across a whole...

Conversion Rate Optimization Hacks #CROHacks 21-30

CRO Hacks  #21 to #30  conversion rate optimization hacks that will improve your sites conversion rate and provide user insights about your site and busines. I have successfully used most of these CRO hacks for clients on landing pages, ecommerce or across a whole...

Conversion Rate Optimization Hacks – #CROHacks 11-20

CRO Hacks #11 to #20 conversion rate optimization hacks that will improve your sites conversion rate and provide user insights about your site and busines. I have successfully used most of these CRO hacks for clients on landing pages, ecommerce or across a whole site....

Conversion Rate Optimization Hacks – #CROHacks 1-10

CRO Hacks  #1 to #10 conversion rate optimization hacks that will improve your sites conversion rate and provide user insights about your site and busines. I have successfully used most of these CRO hacks for clients on landing pages, ecommerce or across a whole site....

Maximize Your Results, Choose The Right Online Survey

Gathering qualitative information with online surveys before A/B testing your site is the most efficient way to find out what the core issue is. This way you are not randomly testing items but testing what affects the user the most in the decision process. Here are...

Persuasive Words That Convert Readers Into Buyers

Persuasive words can make all the difference. Whether you’re building a better sales page, creating a call-to-action or writing the perfect subject line for your email, finding the words that pull your potential customer in will convert your readers into loyal buyers....