Using Chatbots for Lead Generation: Inexpensive and Effective
Chatbots are practical lead-generation tools. They engage with website visitors, qualify leads through pointed questions, and collect relevant contact information. Through personalized and automated interactions, chatbots can capture leads and nurture them until...Amazon Prime Day 2023 Review: Key Findings & Insights
What is Prime Day? Amazon Prime Day is an annual two-day shopping event that offers exclusive deals and discounts to Prime members. The first Prime Day was held in 2015, and it has grown in popularity every year since. In 2023, Prime Day was held on July 11-12, and it...A Complete Guide to Ecommerce Email Marketing in 2023
From being invented as a personal communication channel in the late 1970s to impacting about $10 billion in revenue worldwide in 2023, emails have come a long way. With returns on investment from email marketing campaigns going as high as 4100% ($41 back for every $1...
9 Essential CRO Tests for E-Commerce Success
What is CRO? Conversion Rate Optimization (CRO) is a systematic approach to improving the percentage of website visitors who take a desired action, such as making a purchase, signing up for a newsletter, or filling out a form. It involves analyzing user behavior,...
Battle of the AI: ChatGPT vs. Bard vs. Bing
The internet is absolutely a buzz with chatbots. Since the launch of ChatGPT in November 2022, the internet has become an AI battleground for Big Tech. It seems like every other day, a new company is releasing its own chatbot that promises to be the only virtual...
