The Similarities Between Riding A Unicycle And Startups

This spring, I set a goal for myself: to learn how to ride a unicycle, with the ultimate goal being to do mountain unicycling (Muni Video). I had another goal, to launch a startup, Ometrics.com. During this process, I started noticing two things. 1) My daughter...

Want Answers?… Don’t Break These 5 Rules for Feedback

Has this happened to you? You’ve got a fantastic survey to give out to your customers that’s going to change your business for the better. The questions are up and ready to go. The multiple-choice bubbles are just waiting to be filled in. There’s just one thing left...

The Best 10 Questions for Online Feedback Tabs

You have questions and your website users have answers. Use your online space well and choose from these questions for your online feedback tabs. This data is can be used to find hidden user blocks for conversion rate optimization. You’ll never know what...

10 Best Tools For Social Marketing Management and Lead Generation

The world of social media marketing can be complex. To many users, it seems like a jungle out there, and for good reason. It’s tough managing a business, getting new clients and finding the time to post on social media platforms without going crazy. Here are some...

10 Ways to Improve Email Open Rates

The conversion rate of an email is heavily weighted by the subject line. Your prospects will look at the subject line for less than two seconds. That is about as much time as they get with a billboard on a highway. A subject has to intrigue your prospect enough that...