{"id":229,"date":"2015-02-23T16:47:54","date_gmt":"2015-02-23T23:47:54","guid":{"rendered":"https:\/\/www.ometrics.com\/blog\/?p=229"},"modified":"2020-05-15T09:34:07","modified_gmt":"2020-05-15T15:34:07","slug":"conversion-rate-optimization-hacks-crohacks-11-20","status":"publish","type":"post","link":"https:\/\/www.ometrics.com\/blog\/conversion-rate-optimization-hacks-crohacks-11-20\/","title":{"rendered":"Conversion Rate Optimization Hacks – #CROHacks 11-20"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”3.22″ _i=”0″ _address=”0″][et_pb_row admin_label=”row” _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” _i=”0″ _address=”0.0″][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” _i=”0″ _address=”0.0.0″ custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”3.27.3″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” hover_enabled=”0″ _i=”0″ _address=”0.0.0.0″]<\/p>\n

\"Ometrics<\/a>CRO Hacks #11 to #20 conversion rate optimization hacks that will improve your sites conversion rate and provide user insights about\u00a0your site and busines. I have successfully used most of these CRO hacks for clients on landing pages, ecommerce or across a whole site.<\/p>\n

This post is\u00a0updated every time I have a new conversion lift\u00a0or learn of a new test to try. You can follow the posts #CROhacks on twitter at @Ometrics<\/a>, @gregahern<\/a> or on the Conversion Rate Optimization Network via G-Plus<\/a>\u00a0 or Linkedin<\/a><\/p>\n

<\/p>\n

If you have a CRO Hack add it to the comments below or send it to me with your name and twitter handle for credit to greg@www.ometrics.com.<\/p>\n

CROHack 11<\/strong> – Increase ad ROI with exit popups<\/a>. Offer a white paper, eNewsletter, coupon, etc. Email lists can grow 500% or more with this technique.<\/p>\n

CROHack 12<\/strong> – Test the color of your CTA button. It is the contrast that counts. Can\u2019t say enough about this one.<\/p>\n

CROHack 13<\/strong> -Test the shape of your CTA button. Make it stand out from the other shapes on your page.<\/p>\n

CROHack 14<\/strong> – Use a light shade and a line around your credit card entry section. Provides perceived security. Putting a security seal<\/a> in the shaded areas also improves check out completions.<\/p>\n

CROHack 15<\/strong> – Bold \u201cAdd Coupons\u201d in your checkout. Bold with a contrasting color. Make sure you read your data carefully. You may see more orders but lower profit if this is not done right. You may see less cart completions as users go off and look for coupon.<\/p>\n

CROHack 16<\/strong> – Provide a link to a list of coupon codes next to the enter coupon box in checkout. Customers want to feel that they are getting the best deal. This also stops users from leaving the site to find a coupon.<\/p>\n

CROHack 17<\/strong> – Call coupons codes reward codes. Makes customers feel special, coupons do not make users feel good if they do not have one.<\/p>\n

CROHack 18<\/strong> – Once in the funnel<\/a> keep them there. Reduce links to escape a funnel, use funnel metrics to discover where the leak is.<\/p>\n

CROHack 19<\/strong> – Add information users seek in the funnel. Once you discover what page users are leaving your funnel<\/a> and where they are going remove those links and add the information on that page.<\/p>\n

CROHack 20<\/strong> – Have people on your landing page look at your CTA or Form. As humans we can not help but look where others are looking. I have seen huge lifts from this one tactic.<\/p>\n

<<Previous Page<\/a>\u00a0\u00a0| \u00a0Next Page >><\/a><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

CRO Hacks #11 to #20 conversion rate optimization hacks that will improve your sites conversion rate and provide user insights about\u00a0your site and busines. I have successfully used most of these CRO hacks for clients on landing pages, ecommerce or across a whole site. This post is\u00a0updated every time I have a new conversion lift\u00a0or […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"\"Ometrics<\/a>CRO Hacks #11 to #20 conversion rate optimization hacks that will improve your sites conversion rate and provide user insights about\u00a0your site and busines. I have successfully used most of these CRO hacks for clients on landing pages, ecommerce or across a whole site.\r\n\r\nThis post is\u00a0updated every time I have a new conversion lift\u00a0or learn of a new test to try. You can follow the posts #CROhacks on twitter at @Ometrics<\/a>, @gregahern<\/a> or on the Conversion Rate Optimization Network via G-Plus<\/a>\u00a0 or Linkedin<\/a>\r\n\r\n\r\n\r\nIf you have a CRO Hack add it to the comments below or send it to me with your name and twitter handle for credit to greg@www.ometrics.com.\r\n\r\nCROHack 11<\/strong> - Increase ad ROI with exit popups<\/a>. Offer a white paper, eNewsletter, coupon, etc. Email lists can grow 500% or more with this technique.\r\n\r\nCROHack 12<\/strong> - Test the color of your CTA button. It is the contrast that counts. Can\u2019t say enough about this one.\r\n\r\nCROHack 13<\/strong> -Test the shape of your CTA button. Make it stand out from the other shapes on your page.\r\n\r\nCROHack 14<\/strong> - Use a light shade and a line around your credit card entry section. Provides perceived security. Putting a security icon in the shaded areas also improves check out completions.\r\n\r\nCROHack 15<\/strong> - Bold \u201cAdd Coupons\u201d in your checkout. Bold with a contrasting color. Make sure you read your data carefully. You may see more orders but lower profit if this is not done right. You may see less cart completions as users go off and look for coupon.\r\n\r\nCROHack 16<\/strong> - Provide a link to a list of coupon codes next to the enter coupon box in checkout. Customers want to feel that they are getting the best deal. This also stops users from leaving the site to find a coupon.\r\n\r\nCROHack 17<\/strong> - Call coupons codes reward codes. Makes customers feel special, coupons do not make users feel good if they do not have one.\r\n\r\nCROHack 18<\/strong> - Once in the funnel<\/a> keep them there. Reduce links to escape a funnel, use funnel metrics to discover where the leak is.\r\n\r\nCROHack 19<\/strong> - Add information users seek in the funnel. Once you discover what page users are leaving your funnel<\/a> and where they are going remove those links and add the information on that page.\r\n\r\nCROHack 20<\/strong> - Have people on your landing page look at your CTA or Form. As humans we can not help but look where others are looking. I have seen huge lifts from this one tactic.\r\n

<<Previous Page<\/a>\u00a0\u00a0| \u00a0Next Page >><\/a><\/p>","_et_gb_content_width":"","footnotes":""},"categories":[40,7],"tags":[682423],"class_list":["post-229","post","type-post","status-publish","format-standard","hentry","category-crohacks","category-a-b-testing","tag-blog"],"yoast_head":"\nConversion Rate Optimization Hacks - #CROHacks 11-20<\/title>\n<meta name=\"description\" content=\"#CROHacks 11 through 20 - Quickly get conversion rate optimization ideas from landing pages and websites tests that have won.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ometrics.com\/blog\/conversion-rate-optimization-hacks-crohacks-11-20\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Conversion Rate Optimization Hacks - #CROHacks 11-20\" \/>\n<meta property=\"og:description\" content=\"#CROHacks 11 through 20 - 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